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Are they already the same? Nowadays, every time we talk about marketing we already talk about digital marketing , and it is very difficult to differentiate one from the other, it would even be difficult to say that someone, an agency or a company does marketing if they do not consider digital actions as part of the strategy. Digital marketing is actually marketing, but through the digital channels of the Internet. The problem is that many traditional marketers don't really understand digital complexity. If we go two steps back, we would have to start by asking, what is marketing for.

An marketing from a commercial point of view actually serves to put an offerer of products and services in contact with his potential customer, as part of a target audience. Marketing serves to reach a client, an audience, a prospect or a potential buyer, because you have to be where that Digital Marketing Service prospect is, you have to be where the client is. Digital marketing seeks to place the value offer in the digital channels where the audience and potential customer are, while traditional marketing does so through non-digital channels. What is the difference between Marketing and Digital Marketing.



The important difference is that in digital things change and change very very quickly, there are continually new things, algorithms that are updated, trends that emerge and others that die and this change forces those of us who are dedicated to digital marketing to have a speed of adaptation, response and reaction much faster than that available in the world of traditional marketing. Another difference is that, in digital, metrics are mandatory while, in traditional marketing, many things are not measured and that has gotten marketers wrong. Those who created creative for.